Oklahoma Tourism and Recreation Department

PROJECT PURPOSE

Provision of technical assistance to destination marketing organizations (Direct Marketing Organizations; local tourism organizations, Convention and Visitors Bureaus, etc.) to develop plans to recover from the negative impacts of COVID-19.

EVIDENCE

None

POPULATION DESCRIPTION

Destination marketing organizations (Direct Marketing Organizations; local tourism organizations, Convention and Visitors Bureaus, etc.) support tourism in local communities. The program will help to develop plans to recover from the negative impacts of COVID-19.

PERFORMANCE MEASURING

Training and development provided to the destination marketing organizations will improve local advertising and hospitality efforts and increase local revenue.

ONGOING INVESTMENT AMOUNT

$

ONGOING INVESTMENT DESCRIPTION

None

ONGOING INVESTMENT REQUIRED

One-time project will not need continued funding