PROJECT PURPOSE

Construction of a park along Lincoln Boulevard/Rte. 66 in Oklahoma City for display of a neon sign collection.

EVIDENCE

Adding attractions to the tourism industry in Oklahoma will benefit citizens by increasing sales and lodging revenue.

POPULATION DESCRIPTION

Adding attractions to the tourism industry in Oklahoma will benefit citizens by increasing sales and lodging revenue. The increase in tax revenue will support all agencies and citizens in the State of Oklahoma.

PERFORMANCE MEASURING

Adding attractions to the tourism industry in Oklahoma will benefit citizens by increasing sales and lodging revenue. Travel Promotions measures lodging revenue with analytic tools including Arrivalist, Google Analytics and Adara. Project performance will be measured by return on investment on advertising dollars spent.

ONGOING INVESTMENT AMOUNT

$

ONGOING INVESTMENT DESCRIPTION

None

ONGOING INVESTMENT REQUIRED

Able to continue operation without additional funding from the State of Oklahoma

PROGRAM CATEGORY

Addressing Negative Economic Impacts

PROGRAM SUBCATEGORY

Aid to Tourism, Travel, or Hospitality

FEDERAL GRANT AMOUNT

$

FEDERAL GRANT DESCRIPTION

20.219-Recreation Trails Program (RTP) and 15.916-Land & Water Conservation Fund (LWCF) are passthrough grants administered by the Oklahoma Tourism & Recreation Department. The agency may apply for these grants and if awarded will receive federal funding

HQ COUNTY

Oklahoma

ENTITY TYPE

State agency

Data source: Oklahoma Office of Management and Enterprise Services / More information ยป